Lessons in Supply & Demand

I’ve been more busy than I want to be at $20 but so far I haven’t had very many people take me up on my consultation and landscape design offers which, depending on what they wanted, ranged anywhere from $40 (for a troubleshooting consultation to address remediation for a specific area of the yard/garden) to $300 (for a landscape review, a full front and backyard design plan, 2 revisions, a full plant list with sources, phased and detailed installation instructions and an HOA ACC submittal packet). I’m looking for that sweet spot, the one where I have enough work to occupy the hours I want to devote to this each week at a price that’s worth it for me to spend time doing the work (supply) and where the work I do adds enough value that the individual is willing to pay it (demand).

I have had quite a few people ask me to quote other seasonal clean-up work (for the backyard or a friend or neighbor) and my little family crew and I have been doing that for reasonable and profitable rates. I’m wondering if seasonal maintenance is something people are more interested in in my neighborhood than well-designed landscapes. I’m grateful I had so many people interested because I’ve been able to conduct a ton of market research these last few weeks. Here’s to a deepening understanding of economics!

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